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It appears that despite the industry, product or service, people are always looking for a great deal. This in turn makes lots of sales, discount rates and price wars for virtually any product or service, particularly online.

Search engine optimization is no different, despite the fact that the amount of man hours that go into a project are all billable time, the only advantage to a more affordable SEO package than a more expensive SEO package is the competence and degree of efficiency of the two opposing companies.

Automation has its place, if done well, however most SEO companies use a one size fits all approach which does not always work well for websites with specific needs.

For example, just because submitting websites to directories works as a feasible method for creating a variety of IP diversity and off page ranking factor for your nested pages, it does not mean that all directories are good or even meritorious.

Also, submitting your website in a wild west fashion with reckless abandon is one sure fire way to cross your IP with some less than desirable sites which through guilt by association can leave a blemish on your websites algorithmic credibility.

Also, other metrics such as the neighborhood of the surrounding sites linking out from a directory page, how many links your website is being shared with on that page as well as the amount of incoming link flow to that page all severalize what degree of impact the reaction is from search engines.

Search engines gauge importance based on the relevance of primary domains that act as the spine of the web. Remember, authority sites link to other authority sites, so one link from (a) a website that already ranks in the top 10 for a keyword or (b) a link from a website based on the composition of the topic of the link are worth their weight in gold as far as the value they represent.

The only real value SEO packages deliver is if the SEO company is highly skilled, has a selection of SEO services that can be applied to your particular situation and are able to work in an ala carte methodology to facilitate your budget and needs for conventional ROI.

SEO is not a one size fits all practice, it involves in depth inquiry of all of the prosodies that collectively represent your website and its algorithmic DNA. Through streamlining inconsistencies on a granular level, buoyancy occurs and relevance increases on a keyword to page and page to user level.

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I just wanted to share a little Search Engine Optimization experiment I ran
to confirm the theory that Google likes content rich sitemap pages rather than
just a bunch of links pointing to different pages on your site. I also wanted to
look at a way of funnelling Google page rank to all the internal pages on my
site as quickly as possible

I have heard from a few search engine optimization companies that sitemaps are
good ways of helping search engine spiders find all the pages on your site but
have you every thought that using good quality sitemaps can also help your
internal pages attain a very high Google page rank very quickly

I was reading a Search Engine Optimization article about how Google likes pages
with good quality relevant content and how they wanted to serve this quality
content to their surfers. I decided to run a little experiment with sitemaps. I
build two types of sitemap, one with just links to my article pages and the
other with the same links but these links were also surrounded with relevant
search engine optimized content.

Sitemap without search engine optimized content

http://search.freefind.com/find.html?id=85113844&m=0&p=0

Sitemap with search engine optimized content

http://www.search-engine-optimization-review.com/seo-sitemap-11.html

I created content rich sitemap with a neat bit of sitemap generating software
that generates pages by using the title and description of your internal pages.

http://www.search-engine-optimization-review.com/sitemap.html

I started an aggressive reciprocal link campaign and my index page shot up to a
PR 5 within 60 days.

http://www.search-engine-optimization-review.com Google page rank 5

Both types of sitemap pages gained a PR 4 but the funny thing was the pages that
were linked from my content rich sitemap pages gained a PR3 but the sitemap
pages with just text links to my internal pages were only a PR 1.

Six months after creating these sitemap pages the article pages linked from the
content rich sitemap pages had attained a PR 5 but the article pages linked from
sitemap pages that had just text links with no content had attained at the very
best a PR 2.

I have come the conclusion that Google does like quality search engine optimized
content rich pages and using these sitemap pages to funnel Google page rank to
your important internal pages is a wise thing to do.

My advice is to build your sitemap pages with content surrounding the links to
all your internal pages so they are only two clicks away from your home page.

Example Home page - Good content sitemap page - internal pages

If you have a lot of sitemap pages (I had over 20 with 100 links per page)
create links from your home page using text links. For example instead of
creating a link like Sitemap and sitemap2, sitemap3 etc Use keyword links to
your sitemap pages like

Seo l Seo firm l Seo company l Seo New York l etc

One last thing, use RSS to feed up to date relevant content to your pages to
keep the search engine coming back to gobble up your web sites pages.

Check out my spider page.

http://www.search-engine-optimization-review.com/cgi-bin/spider/spyderview.cgi

This software tells you when and where the search engines have visited your site

Keith Mallinson is author of the free, SEO Review internet marketing
newsletter, offering subscribers up-to-date information on all aspects of

search engine optimization and internet marketing. His search engine
optimization website offers unique, no BS information, for free

Getting your website returned by the search engines as a high result is a significant goal by most webmasters because higher search results means higher traffic and revenues. However, there are some tips you can utilize to help your website gain better rankings by the search engines and ways to turn the search engines into your 24/7 salesmen. The following suggestions, if followed, will help you get better rankings by the search engines and more traffic to your website.

Suggestion #1 - Keywords

Using keywords on your website is vital to your search engine rankings, it is as simple as that. The reason for this is people search the search engines for keywords looking for specific information. If those keywords are present in your Meta tags, titles, and beginnings of paragraphs, then you will have a higher ranking by the search engines than if not. However, you should definitely make sure that you know what keywords are best for your market and your web page because misuse can cause you problems.

Suggestion #2 - Links

The amount of links on the Internet that pointing to your site will greatly enhance the ranking your website receives by the search engines. The reason for this is that search engines search for particular keywords and then the sites with links. The sites with the appropriate keywords and the most links get the best rankings. Because of this you need to be concerned about having links all over the net to improve your rankings, and let the search engines drive traffic to your site for free.

Suggestion #3 - No Frames

Do not use frames on your website if you want the search engine to promote your site. The reason for this is that most search engines do not support frames and even if the first page of your site gets indexed, the others probably won’t. Without all of your web pages indexed the search engines won’t be able to appropriately promote your site.

Suggestion #4 - No Spamming

At all costs do not spam, not in any way, shape, or form. All search engines look down upon spamming and do not index spammers. Even worse, search engines ban them or blacklist them for life. You obviously do not want to get your site blacklisted for life because that will ruin a major method for driving traffic to your site. So, simply avoid spamming in any context of the word.

When you follow these basic principles you will allow the search engines to do most of your work for you. When you give the search engines exactly what they want, they will return your site as a high return and you will get more traffic as a result.

Michael Turner shows you exactly how to increase web site traffic in his free 7 part mini-series. Grab it today at http://www.powertraffictactics.com/